Associate Creative Director: Capital One
2022-Present
• Creative lead on tech events marketing team
• Lead development and execution of memorable and meaningful event experiences
• Develop and drive Capital One’s tech marketing language and voice
• Instrumental in launching Capital One’s first software product
Senior Copywriter: Capital One
2017-2022
• Lead copywriter on Tech Marketing Creative Team
• Specialized in tech event experiential development
• Focused on technology and Capital One tech-related products and initiatives
• Long and short form copywriting • Social media engagement
• Consumer and B2B event creative and collateral
Copywriter/Creative Director: Consultant/Freelance
2014-2017
• Long and short form copywriting • Social media content development
• Executed multiple campaigns across a variety of digital and traditional channels
• Provided clients and agencies with valuable insight into creative engagement
• Clients: Hilton Hotel Group, Youngstown State University, Walden University, Circuit of The Americas, Alpinestars, Agenda Trade Show, Wilderness Trail Bikes, Bell Helmets, Spy Optics, Octane Press, House Industries, California Superbike School
Creative Manager: Alpinestars
2009-2014
• Conceived and executed marketing in all brand categories for leading 50-year-old motorsports and action sports brand• Created global brand messaging and identities for television, print, online, and video mediums
• Initiated and executed collaborative products with influential brands, artists, and designers
• Wrote and produced film and video scripts and concepts
• Wrote and edited extensive multi-channel copy
• Cultivated Facebook and Instagram accounts from zero to over 1,000,000 engaged followers
Marketing Director: Freshjive Mfg.
2006-2009
• Managed marketing and public relations for the influential streetwear brand
• Conceived and executed consumer and industry-facing marketing initiatives
• Wrote extensive editorial and advertising copy
• Introduced brand to social media landscape, launching all social media properties and developing new online strategies • Worked seamlessly with sales teams to ensure strong retailer relationships
• Launched retail flagship store
Cofounder/Associate Publisher: Vapors Magazine
2000-2005
• Cofounded progressive street culture/art/music magazine
• Cultivated business from hobby to internationally distributed publication
• Directed advertising sales to agency, corporate, and boutique clients
• Facilitated the sale of Vapors Magazine to Overamerica Media Group
/Chris Hull
//415 302 8583
///chris@chrishullcreative.com
////linkedin.com/in/chris-hull
“Keep typing until it turns into writing.”
//415 302 8583
///chris@chrishullcreative.com
////linkedin.com/in/chris-hull